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What began as a public relations engagement has expanded to become a more comprehensive partnership for which Full Picture provides strategic counsel, event design and management, and influencer outreach to amplify the voice and maximize results for each initiative and new product release. We also identify opportunities to position Alex and Ani as a leader in conscious design through high-profile partnerships with other like-minded initiatives such as this year’s Rock4EB’s annual benefit which included a special performance by Sting and generated strong buzz.

In only our first six months of media placement responsibility, we garnered close to half a billion total impressions.