The Full Picture tells the full story
 
 
 
 

EVENT CASE STUDY

SNL40

In 2015, Saturday Night Live celebrated its 40th anniversary and turned to Full Picture to generate buzz around the anniversary show and after party. We developed and produced the red carpet campaign for NBC’s live one-hour red special, secured editorial placements across top national media outlets, and handled all talent relations for over 200 celebrities – including Taylor Swift, Justin Timberlake, Will Ferrell, Tom Hanks, and Steven Spielberg.

 
 
 
 
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EVENT CASE STUDY

ELLE WOMEN IN SERIES

Elle’s signature event series celebrates women in entertainment, technology and government. Elle has worked with Full Picture for the last two years to build buzz, secure A-list attendees, manage the red carpet, and garner top press coverage. In 2016, Full Picture secured over 4.7 billion media impressions for all three ‘Women In’ events.

 
 
 
 
 
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EVENT CASE STUDY

HARPER'S BAZAAR ICONS

The Harper’s Bazaar Icons event is one of the most important annual Hearst brand expressions. Full Picture was brought on board to raise the profile of its 3rd annual event and make it the sought-after party ticket at New York Fashion Week 2016. We developed a comprehensive communication plan, advised on event production and sponsor media coverage, and handled all event press, talent relations and the star-studded red carpet. Full Picture secured close to 3 billion global media impressions.

 
 
 
 
 
Kanye West performs at Harper's BAZAAR's celebration of 'ICONS by Carine Roitfeld' at The Plaza Hotel presented by Infor, Laura Mercier and Stella Artois_BFA.jpg